2019年3月28日木曜日
Serkバイクショップ突然の閉店!
Full Circle
It's with a heavy heart we announce that Serk as you know it will be closing its doors this Sunday. After 10 years operating as a bike shop in Beijing, the time has come for our business to evolve.
Next week we move into a new design space in 46 Fangjia Hutong, where Serk will continue with a focus on the adventures and bicycle design that has emerged as our passion.
When we started Serk 10 years ago, we specifically set out on a journey of exploration. We had no predetermined idea of what we wanted to become. Along the way we have built an amazing community of cyclists who share the same love of adventure as us. We starting exploring the frontiers of Beijing and ended up in the high mountains of Tibet and Central Asia—all the way to Everest.
While the closing of our bike shop marks the end of an era for us at Serk, it is also another pedal stroke forward on this exciting journey.
Bike shops are interesting places and we've always seen Serk as somewhat of a public institution. Not only are they a place to load up on spare tubes and replace bar tape, but also to chat with whoever is in the shop about your latest adventure, sore arse, or the reason why your left power metre reading is 1.5% higher than your right. They're a place to drool over the latest bikes, and a few times in your life, a place to ride out of on your own shiny new steed. But mostly, bike shops are about keeping people moving forward. A tweak of a derailleur here, a bit of air in the tyres there. The ideas, friendships and fun to be had in a bike shop tell you a lot about the city you inhabit, and in Beijing's case, the wider world. Over the years we have had the privilege to serve so many amazing people, from ambassadors to World Tour pros and all of the diverse and wonderful people in between who have come to be a part of the Serk family.
Unfortunately, in today's retail environment a traditional bike shop no longer makes sense.. Margins on parts and bikes have reduced considerably in recent years as the bike brands consolidate and they compete with the cheaper direct to consumer models. Add in Beijing's expensive rent and unreliable landlords and you have a situation where its very difficult to just break even. It's time for us to operate in a smarter fashion and redirect our energies towards building Serk's growing adventure and bike businesses.
Since 2014 we have been working with Chinese industry partners who share our ambition to create innovative, world class titanium bicycles and carbon parts. In the coming month we will launch the next generation Serk Ti bike, a lightweight all-terrain adventure machine we are immensely pumped to show the world. After seeing the incredible bikes released recently at NAHBS (The North American Hand-built Bike Show), we are even more excited that our new Beijing designed and built bike is spot on trend.
Finally, we want to reaffirm our focus to our community. Although the physical bike shop is no more, we've also built a great virtual community that we are intending to enhance further. We have so much knowledge, experience and passion for the bike and we want to continue sharing in a more focused and open-source way. You can expect more community talks and more focused information in our WeChat groups.
We want to thank all of you for your support and patronage. We're eternally indebted to our community and all of our amazing staff over the years. We hope you'll continue to support us, and want you to know the door at Serk will always be open.
See info below on the status of our services from now on and also a guide for our WeChat virtual communities.
@all
It's with a heavy heart we announce that Serk as you know it will be closing its doors this Sunday. After 10 years operating as a bike shop in Beijing, the time has come for our business to evolve.
Next week we move into a new design space in 46 Fangjia Hutong, where Serk will continue with a focus on the adventures and bicycle design that has emerged as our passion.
When we started Serk 10 years ago, we specifically set out on a journey of exploration. We had no predetermined idea of what we wanted to become. Along the way we have built an amazing community of cyclists who share the same love of adventure as us. We starting exploring the frontiers of Beijing and ended up in the high mountains of Tibet and Central Asia—all the way to Everest.
While the closing of our bike shop marks the end of an era for us at Serk, it is also another pedal stroke forward on this exciting journey.
Bike shops are interesting places and we've always seen Serk as somewhat of a public institution. Not only are they a place to load up on spare tubes and replace bar tape, but also to chat with whoever is in the shop about your latest adventure, sore arse, or the reason why your left power metre reading is 1.5% higher than your right. They're a place to drool over the latest bikes, and a few times in your life, a place to ride out of on your own shiny new steed. But mostly, bike shops are about keeping people moving forward. A tweak of a derailleur here, a bit of air in the tyres there. The ideas, friendships and fun to be had in a bike shop tell you a lot about the city you inhabit, and in Beijing's case, the wider world. Over the years we have had the privilege to serve so many amazing people, from ambassadors to World Tour pros and all of the diverse and wonderful people in between who have come to be a part of the Serk family.
Unfortunately, in today's retail environment a traditional bike shop no longer makes sense.. Margins on parts and bikes have reduced considerably in recent years as the bike brands consolidate and they compete with the cheaper direct to consumer models. Add in Beijing's expensive rent and unreliable landlords and you have a situation where its very difficult to just break even. It's time for us to operate in a smarter fashion and redirect our energies towards building Serk's growing adventure and bike businesses.
Since 2014 we have been working with Chinese industry partners who share our ambition to create innovative, world class titanium bicycles and carbon parts. In the coming month we will launch the next generation Serk Ti bike, a lightweight all-terrain adventure machine we are immensely pumped to show the world. After seeing the incredible bikes released recently at NAHBS (The North American Hand-built Bike Show), we are even more excited that our new Beijing designed and built bike is spot on trend.
Finally, we want to reaffirm our focus to our community. Although the physical bike shop is no more, we've also built a great virtual community that we are intending to enhance further. We have so much knowledge, experience and passion for the bike and we want to continue sharing in a more focused and open-source way. You can expect more community talks and more focused information in our WeChat groups.
We want to thank all of you for your support and patronage. We're eternally indebted to our community and all of our amazing staff over the years. We hope you'll continue to support us, and want you to know the door at Serk will always be open.
See info below on the status of our services from now on and also a guide for our WeChat virtual communities.
@all
3月27日 蘇州ラーメン初見参
その存在すら知らなかった
蘇州ラーメン
あっさりめのスープ
トロトロに煮込んだお肉
細い棒麺
なかなかのお味です♪
昨晩飲み過ぎて
体調イマイチにつき
今日トレはオフ…汗
少しノドも痛いので
風邪引いたかも?
けほん
蘇州ラーメン
あっさりめのスープ
トロトロに煮込んだお肉
細い棒麺
なかなかのお味です♪
昨晩飲み過ぎて
体調イマイチにつき
今日トレはオフ…汗
少しノドも痛いので
風邪引いたかも?
けほん
2019年3月27日水曜日
3月26日 母親の命日なんです
21年前の今日
母は63歳の若さで亡くなりました
(あと二年で追い付いちゃいます!)
当時はニューヨークに居たため
最期を看取ることもできず…(涙)
あの年(1998年)
桜はまだ蕾でしたが
今年はもう春爛漫ですね♪
(北京ですけど…(汗笑))
今日トレは朝ラン!
母は63歳の若さで亡くなりました
(あと二年で追い付いちゃいます!)
当時はニューヨークに居たため
最期を看取ることもできず…(涙)
あの年(1998年)
桜はまだ蕾でしたが
今年はもう春爛漫ですね♪
(北京ですけど…(汗笑))
今日トレは朝ラン!
2019年3月26日火曜日
2019年3月25日月曜日
2019年3月18日月曜日
2019年3月17日日曜日
3月14日 美味しいらしいので…
グルメには縁遠い自分ではありますが
日本人の仲間達が美味しいと言うので
取り敢えず買ってみました!
食べるのが楽しみです♪
さての今日トレは
朝スイム1,500m
夜は酒池肉林にて
見事に撃沈…(汗)
日本人の仲間達が美味しいと言うので
取り敢えず買ってみました!
食べるのが楽しみです♪
さての今日トレは
朝スイム1,500m
夜は酒池肉林にて
見事に撃沈…(汗)
2019年3月14日木曜日
3月13日 Zwift 復活!
PCのWindowsを初期化して
ようやくZwiftが復活しました!
復活記念?!に
Watopiaをゆっくり
二時間走れて満足です♪
何故か心拍計だけ反応せず
ライド後にZwift再起動したら
心拍計もちゃんと反応したので
次回は多分?大丈夫!
るん♪
ようやくZwiftが復活しました!
復活記念?!に
Watopiaをゆっくり
二時間走れて満足です♪
何故か心拍計だけ反応せず
ライド後にZwift再起動したら
心拍計もちゃんと反応したので
次回は多分?大丈夫!
るん♪
2019年3月13日水曜日
3月12日 Zwift起動せず…(涙)
朝スイムを順調に終え
仕事の後はZwift!
…と意気込んでいましたが
何故か全く起動せず…(涙)
PCがボロいせい?
仕方が無いので
Windowsを初期化
夜中まで掛かっても
まだ作業が終わらず
日没順延?!
がっかり
仕事の後はZwift!
…と意気込んでいましたが
何故か全く起動せず…(涙)
PCがボロいせい?
仕方が無いので
Windowsを初期化
夜中まで掛かっても
まだ作業が終わらず
日没順延?!
がっかり
2019年3月12日火曜日
3月11日 GPSが何が変だ〜汗
強風のおかげで
空気が劇的に改善したので
すかさず朝ラン7キロ
しかしGPSの辿るコースが
何故かホテルスタートで
道無き道を進み
中学校を経由して
訳の分からない状態に…
まあ気持ち良く走れたので
良いとしましょう(笑)
空気が劇的に改善したので
すかさず朝ラン7キロ
しかしGPSの辿るコースが
何故かホテルスタートで
道無き道を進み
中学校を経由して
訳の分からない状態に…
まあ気持ち良く走れたので
良いとしましょう(笑)
2019年3月11日月曜日
3月10日 ゆる体操を学習中です
歳をとればとるほど
身体を緩めることが基本です
…という訳で
まだレース後一週間の
リカバリー期でもあり
DVDでお勉強♪
高岡英夫先生は
アタマがぶっ飛んでいて
(良い意味でですよ〜)
我々凡人だと
なかなかついていけませんが
いろいろ勉強になります
さての今日トレは
朝スイム1,500m
明日からはボチボチ
練習復活して参りますよ〜
(つもりです…笑)
身体を緩めることが基本です
…という訳で
まだレース後一週間の
リカバリー期でもあり
DVDでお勉強♪
高岡英夫先生は
アタマがぶっ飛んでいて
(良い意味でですよ〜)
我々凡人だと
なかなかついていけませんが
いろいろ勉強になります
さての今日トレは
朝スイム1,500m
明日からはボチボチ
練習復活して参りますよ〜
(つもりです…笑)
2019年3月10日日曜日
3月9日 送別Serkバイクライド
日本人ライダーが六人も集まり
今年初のSerkバイクライドに参加
実は今日は二名の送別ライド
一人は日本へ
もう一人は上海への
ご栄転です
夜の部(=飲み会)も開催して
二人との別れを惜しみました
ぐすん
今年初のSerkバイクライドに参加
実は今日は二名の送別ライド
一人は日本へ
もう一人は上海への
ご栄転です
夜の部(=飲み会)も開催して
二人との別れを惜しみました
ぐすん
3月8日 女神节快乐
3月8日は婦人の日
事務所ビルのロビーには
大きな女神のスクリーンが
昼休みには沢山の人が
写真を撮りに集まっていました
ちなみに大抵の会社では
女性は半日休みが貰えます
さての今日トレは
リカバリースイム1,500m
明日は今年初のSerkバイク!
事務所ビルのロビーには
大きな女神のスクリーンが
昼休みには沢山の人が
写真を撮りに集まっていました
ちなみに大抵の会社では
女性は半日休みが貰えます
さての今日トレは
リカバリースイム1,500m
明日は今年初のSerkバイク!
2019年3月8日金曜日
2019年3月7日木曜日
2019年3月6日水曜日
2019年3月3日日曜日
2019年3月1日金曜日
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